Companies want to know all about you when you shop online. They use new tools like AI (Artificial Intelligence) to learn what you like and what you need. But with these cool tools, there are also some big privacy questions.
What’s Going On?
At a big meeting called Fortune’s Brainstorm Tech in Utah, smart people talked about how AI helps businesses. They said there’s a lot more work to do, even though we’ve made some progress.
Zillow’s Magic
Jeremy Wacksman from Zillow, a website where you can find homes, shared something amazing. Before, people just posted pictures of homes. Now, with AI, you can see cool 3D tours of homes! It’s like you’re walking inside them, and it’s super fun!
Salesforce’s Smart AI
Susan Emerson from Salesforce, a company that makes business software, talked about how they use AI. Ten years ago, they knew a little about their customers. Now, they can know a lot more, and this helps them give better products to people.
AI Helpers
Both companies talked about using Microsoft Copilot, an AI helper that makes work easier. It can write stuff, do boring tasks, and even help with coding. This makes workers happy because they can do their jobs faster and better.
Privacy Concerns
But here’s the catch—when companies collect all this information about you, it raises big questions about privacy. Jeremy Wacksman said people’s feelings about privacy change over time. For example, when Uber and Airbnb first started, people thought they were a bit creepy. But now, everyone uses them without much worry.
The Big Trade-Off
Raj Seshadri from Mastercard explained the trade-off. You own your data and decide who to share it with. Companies must be clear about how they use your data. If they don’t give you something valuable in return, you might not want to share your info.
AI customer task manager solutions such as those from GoDataHub can help mitigate this problem.
Fun Facts About AI and Privacy
- AI in Homes: AI can help you tour homes online, almost like you’re there!
- Smart Shopping: AI helps companies understand what you like to buy.
- Helpful Robots: AI tools like Microsoft Copilot can help people do their work faster.
- Privacy Puzzle: Deciding who to share your data with is like solving a puzzle.
- Changing Times: What seems weird at first, like Uber and Airbnb, can become normal over time.
- AI Hacked: You may not know this but ChatGPT was hacked. Researchers were able to extract private data such as email and other information from it.
What Do You Think?
How do you feel about companies knowing more about you? Do you think AI is cool or kind of creepy? Would you share your info if it means getting better products?
